DBL LLC prepares Feasiblity Study For Event

Battle To The Metal
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Written by Eric Whiteside, MBA | 10 May 2009



The Battle to The Metal Live will create high value visibility for potential sponsors, project stakeholders and partner companies. This event will include video game tournament on location and online simultaneously while incorporating regional independent rock bands competing live for the crown and prizes.

Project Name: DBLLIVE PROJECT (Battle To The Metal Live!)

Virtual Websites: www.360imusic.com www.360igame.com www.lfgcg.com www.dblpro.tv

Status of Project: Feasibility Study 95% Complete

Location: Carolina First Center-is one of the nation's largest convention and meeting facilities, featuring 280,000 square feet of exhibit space and 60,000 square feet of meeting and conference space. With a recently completed $22 million enhancement, the Carolina First Center continues to offer unbeatable flexibility and value to people hosting any type of event.Centrally located between Atlanta and Charlotte, the Carolina First Center is a popular regional destination for corporate meetings, tradeshows, banquets and special events.
The facility is owned by the City of Greenville and managed by SMG, the world leader in venue management, marketing and development.

KEY STRATEGIC SERVICE PROVIDERS:

Limelight Network, iStreamplanet, Charter Communications


SPONSORS: LFG COMPUTER GAMING LLC, SPONSORSHIP AVAILABLE

Prepared By: Eric Whiteside, Senior Project Manager

Date: May 10, 2009
PROJECT SCOPE

Background

Purpose of Project: This project will create a multi-phase marketing campaign for partners, sponsors and other stakeholders. The phases of this project will include viral marketing campaign to video gamers who want to achieve recognition for playing virtual music related games such as Rock The Band and Guitar Hero. This initial phase will also include virtual marketing to independent regional Rock artist who want to promote their talent and achieve worldwide recognition for their talent.

The projects goal is to confirm the cost effective and profitability of mass market 360 degree digital marketing strategy presented by DBL LLC which includes the promotion of video game competition and digital marketing of independent artist.
DBL STRATEGY

1. Live Web cast of video game tournament and rock band competition

2. Video on Demand, Paid Per View and Live radio broadcast of event

3. Interactive User Participation tools via websites

4. Local and Regional participates for both competitions

5. Donations and participation of local charities

6. Targeted cable TV commercials

7. Internet sales of products of sponsors, partners and other stakeholders

8. On site Audience participation events

9. Online user incentives and contest

DBL LLC Launches PMO

What is a iProject PMO? The 360iWorld Project Management Office (PMO) in our organizations is the department that defines and maintains the standards of process, That is related to project management of 360iworld's family of networks, within the organization. The 360iWorld PMO strives to standardize and introduce economies of repetition in the execution of projects. The PMO is the source of documentation, guidance and metrics on the practice of project management and execution of successful interactive websites.



Benefits of a 360iWorld PMO

Today's emphasis is to do more with less. Projects are more closely scrutinized than ever before. These challenges have motivated many organizations to implement project our business model to achieve financial and marketable success to ensure that interactive website projects are delivered on time, within budget and produce efficiencies.

Industry analysts cite these compelling statistics about a PMO's return on investment: